Choosing a Topic for Your Video(s)
So, you've determined who will be shooting your video and the perfect location to shoot. The lighting is great, sound is ready to go, but now you have no idea what topic to choose for your video. Don't worry, you're not alone. Many people are beginning to understand the purpose of video - and some (as we continue to educate!) are aware of the benefits it has for their business from a marketing sense, but at times, they simply just don't know what to feature in their video. First of all, you need to relax! Your videos will appear unnatural if you are nervous. Second, share with your potential viewers what YOU know best! It would be a mistake to try to promote something that you don't know much about…