Facts and figures that help tell our story…
- YouTube is the #2 search engine behind Google.
- Cisco reports that by 2013, 90% of Internet traffic will be video.
- Per Forrester Research, a website with video is 53x more like to show up on the first page of a Google search than traditional text pages.
- In a Digiday survey, 57% of respondents plan to increase video advertising in 2012.
- YouTube reported that the site has reached 4 billion daily global online views, a 25% increase in the past 8 months.
- 700 YouTube videos are shared on Twitter each minute.
- The average Internet user stays on a website for less than 60 seconds; however, with the inclusion of video, the length of time
a user stays triples to 180 seconds.
Making videos and posting them online is fairly inexpensive. Unlike display ads or billboards, if you spend
money to record once, your video will still be getting views a year from now and beyond.